A Ko Awatea paper published in BMJ Open has identified five critical success factors for injury prevention or health promotion approaches in Māori communities.
The paper, My Home is My Marae: Kaupapa Māori evaluation of an approach to injury prevention, by Brooke Hayward, Mataroria Lyndon, Luis Villa, Dominic Madell and Lyndsay Le Comte of Ko Awatea, and Andrea Elliot-Hohepa of OTS Consulting, evaluated the New Zealand Accident Compensation Corporation’s ‘My Home is My Marae’ approach to injury prevention for whānau (families).
The evaluation used a Kaupapa Māori theory-based approach and appreciative inquiry methodologies to lead kōrero (discussion) with 14 staff from six provider organisations in South Auckland and the Far North regions of New Zealand.
Analysis of the kōrero identified five critical success factors that were integral to engaging Māori families and communities in ‘My Home is My Marae’: mana tangata (reputation, respect and credibility); manākitanga (showing care for people); kānohi-ki-te-kānohi (face-to-face approach); capacity building for staff, whānau and providers; and low- or no-cost solutions to hazards in the home.
“‘My Home is My Marae’ departs from a conventional health promotion approach and engages with whānau kānohi-ki-te-kānohi in their home environments, through local providers who are Māori empowering Māori. In this way, ‘My Home is My Marae’ better aligns with Māori tikanga and Māori models of health and wellbeing. Other injury prevention or health promotion initiatives that seek to engage with Māori families and communities would benefit from realising the critical success factors we identified in this evaluation,” said Brooke Hayward, who led the evaluation for Ko Awatea.